Project Overview
Infaelith was a gallery promotional project created to generate interest in a new collection at the school’s gallery located in the student union. Based on a provided definition and reference image of a woman, I developed a social media campaign with a whimsical and mysterious tone. To enhance the woodland-inspired atmosphere, I customized the typography with star elements, incorporated purple and blue light bulbs for a dreamy glow, and added fairy wings to the figure to reinforce the ethereal narrative and
visual intrigue.

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